We Must Speak: Rethinking Communications and Faith

"Pray that I may declare it boldly, as I must speak." - Ephesians 6:20

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“In the most connected era in human history, as the tools of communication have become ubiquitous and instantaneous, one voice is missing…that of mainline denominations. A dozen years into the millennium, our global repository of Christian unity and experience, history and tradition, is for all practical purposes on the sideline. It appears we have all but abandoned our responsibility to bring the Good News to the people of the world.”  -- The Rev. Larry Hollon, General Secretary of United Methodist Communications

The mainline denominations are facing a communications crisis. In his upcoming book, “We Must Speak,” Larry Hollon issues a clarion call to action: speak now in the language of the day - through the electronic culture – with commitment, energy and competence, or risk becoming obsolete.

In our media-saturated age, we are bombarded with thousands of messages a day, yet we are left hungering for that one message that speaks to our souls and gives our lives meaning. The faith community

has that message, and through the power of communications, it can transform lives.

In the past decade, The United Methodist Church has participated in this sacred work and has witnessed incredible results. Here are just a few:

  • Deaths by malaria in Africa cut in half by collaborative communications and program partnerships
  • Non-religious persons entering the church through Rethink Church advertising and finding vitality in spirit and community
  • Overwhelming responses by donors to crisis communications after the tsunami in Indonesia, Hurricane Katrina on the U.S. Gulf Coast and the earthquake in Haiti.













As you read “We Must Speak,” you will learn how to elevate communications ministry effectively so that the Good News is more than heard, it is lived.  

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Larry is very interested in hearing from you. You can contact him in various ways.

If you are interested in reposting any of his blogs or are interested in being a guest blogger, please send him an email,

Twitter, Facebook, Linked In, Cinchcast.com

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This will not reach a local church, district or conference office. InfoServ* staff will answer your question, or direct it to someone who can provide information and/or resources.


*InfoServ ( about ) is a ministry of United Methodist Communications located in Nashville, Tennessee, USA. 1-800-251-8140

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