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How to improve the design of your church communication materials

 

By Eric Seiberling

Think about all of the materials your church produces. It's a lot, especially when you think about printed pieces and your online presence.

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LET’S DO IT!

Gather as much as possible including bulletins, newsletters and posters. Print main pages from all of your social media accounts and your website. Take pictures of the signage around your church. Now, tape your examples on a wall. Do they look professional, consistent and compelling? Now, if you're like the majority of churches who lack a professional designer on staff, the answer is probably no.

In this screencast, we'll guide you through six steps in reviving materials and presenting your message both meaningfully and attractively. (Hint: Good design is more than aesthetics.)

Screencast Notes (PDF)

 

Eric Seiberling

— Dr. Eric Seiberling is part of a husband-wife duo working to help the church embody "1 > 99" at brokensheep.com. He leverages his 20+ years of marketing and consulting experience to help churches "baptize" and use secular techniques to be more effective at reaching the lost, the least and the last for Jesus Christ.

 

 

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