Additional Reading and Resources:
- What is brainstorming? What are some tips and guidelines for effective brainstorming?
- What are some brainstorming activites our Marketing Plan Team can use?
- Won't You Be My Neighbor?
- Launching and Communicating to the Congregation
- Sample 1: Goals/Measurable Objectives/Tactics Chart
- Sample 2: The Marketing Plan Master Planning Chart
- Rethink Church materials
- The Blogging Church, by Brian Bailey & Terry Storch
- Church Marketing 101, by Richard L. Reising
- The Public Relations Writer’s Handbook, by Merry Aronson & Don Spetner
Download Step Four